Digital Marketing Specialist - Agency Experience/BCA Required

Job highlights

Role

Digital Marketing Specialist - Agency Experience/BCA Required

Domain

Digital Marketing

Employment type

Full-time

Experience

Fresher

Work mode

On-site

Location

New Delhi

Job description

Company Description Prestige Pursuits Pvt. Ltd. is an institutional and alternate business distribution company specializing in comprehensive brand management across customer, influencer, trade, and corporate channels. The organization designs customized solutions to help brands build stronger programs that target, acquire, engage, reward, and retain their customers. With a focus on measurable impact and long-term relationships, Prestige Pursuits supports brands in enhancing visibility and performance in competitive markets. The company is a National Channel Partner in India for leading global brands such as P&G, 3M, and Adidas Group. Role Description The Digital Marketing Specialist - Agency Experience/BCA Required will manage day-to-day digital marketing activities for multiple brands, with a focus on planning, executing, and optimizing campaigns across social media, search, and other online channels. This full-time, on-site role based in Mumbai involves coordinating with internal teams and external partners to develop content calendars, monitor campaign performance, and ensure consistent brand messaging. The specialist will analyze web and campaign analytics, prepare performance reports, and recommend data-driven improvements to maximize ROI and engagement. Responsibilities also include staying current with digital trends, managing budgets, and ensuring alignment between digital initiatives and broader brand strategies. Qualifications • Candidates should possess skills in Digital Marketing and Online Marketing, including campaign planning, execution, and optimization. • Candidates should possess skills in Social Media Marketing, with experience managing brand presence, engagement, and paid social campaigns. • Candidates should possess skills in Web Analytics, with the ability to interpret data, generate insights, and create performance reports. • Candidates should possess strong Communication skills, including clear written and verbal communication and stakeholder coordination. • Bachelor of Computer Applications (BCA) or a similar relevant degree is required; additional certifications in digital marketing are an advantage. • Prior experience in a digital or marketing agency environment, working with multiple brands and fast-paced projects. • Proficiency with common digital marketing tools and platforms (e.g., Google Analytics, Ads platforms, social media management tools). • Ability to work on-site in Mumbai, manage multiple campaigns simultaneously, and meet deadlines with attention to detail.