SEO & Social Media Executive

Job highlights

Role

SEO & Social Media Executive

Domain

Digital Marketing

Employment type

Full-time

Experience

Fresher

Work mode

On-site

Location

Kolkata

Job description

Job Overview We are looking for a skilled SEO & Social Media Executive to support our digital marketing initiatives. The ideal candidate will be responsible for improving website visibility, managing social media platforms, monitoring website performance, and assisting in executing digital marketing campaigns aligned with business objectives. The candidate should have hands-on experience in search engine optimization, website analytics, and social media management. Responsibilities • Assist in planning and implementing SEO strategies to improve website ranking and organic traffic. • Perform keyword research, competitor analysis, and website optimization. • Monitor website performance and prepare regular SEO performance reports. • Support the execution of digital marketing campaigns aligned with business goals. • Manage day-to-day social media activities, including creating and scheduling posts. • Track social media engagement and analyze audience insights. • Coordinate with designers for social media creatives and marketing materials. • Respond to audience interactions across social media platforms. • Suggest content ideas based on current trends and audience behavior. Required Skills • Strong knowledge of On-page SEO and Off-page SEO • Keyword research and SEO optimization techniques • Experience managing social media platforms • Basic knowledge of Google Analytics and Google Search Console • Understanding of digital marketing strategies • Ability to analyze website and campaign performance data